Privacy Policy
Last updated: October 27, 2025
The privacy of your data — and it is your data, not ours! — is a big deal to us. In this policy, we lay out what data we collect and why; how your data is handled; and your rights with respect to your data. We promise we never sell your data: never have, never will.
This policy applies to all services operated by Reflet.
What We Collect and Why
Identity & Access
When you sign up for Reflet, we use OAuth authentication through trusted providers (Google, Apple, Discord). We receive your email address and basic profile information (name, profile picture) from these providers. We need this information to create your account and provide you access to our Services.
We'll never sell your personal information to third parties, and we won't use your name or company in marketing statements without your permission either.
Generation Data
When you use our AI generation services, we collect:
- Prompts and inputs: The text prompts, reference images, and parameters you provide for generation
- Generated content: The images, videos, audio files, and other content created by our AI services
- Generation metadata: Information about which models you used, generation settings, and timestamps
We store this data so you can access your creations, manage your history, and continue working on your projects. Your generated content belongs to you.
Reference Images
When you upload reference images for AI generation (faces, clothes, products, objects, places), these images are stored in secure cloud storage. We use these images solely to provide the AI generation services you request. You confirm that you have the right to use any images you upload.
Usage Data
We track how you use our Services to improve them. This includes:
- Which features you use and how often
- Credit usage and purchase history
- Error logs and performance data
- General web analytics (pages visited, time spent, browser type)
We use this data to improve our Services, fix bugs, and understand which features are most valuable to our users.
Billing Information
When you purchase credits, we collect billing information necessary to process your payment. Payment details are submitted directly to our payment processor (Stripe) and never hit Reflet servers. We only store the last four digits of your card number and expiration date for reference.
Affiliate Program Data
If you participate in our affiliate program, we collect additional information including your payout email, payment method preferences, social media links, and referral performance data. This information is used solely to manage the affiliate program and process payments.
Cookies and Tracking
We use cookies and similar technologies to keep you logged in, remember your preferences, and understand how you use our Services. These are essential for the Services to work properly.
Third-Party AI Services
To provide AI generation capabilities, we use third-party AI service providers:
- Fal AI: Image and Video processing and upscaling
- ElevenLabs: Voice synthesis, music generation, sound effects
When you use our Services, your prompts and inputs are sent to these providers to generate your requested content. We choose our providers carefully and require them to meet high standards for privacy and security. However, we encourage you to review their privacy policies as well:
- Fal AI: fal.ai/privacy
- ElevenLabs: elevenlabs.io/privacy
Important: We do not share your personal information (email, name, billing details) with these AI providers. Only your generation requests (prompts, reference images, parameters) are sent to them.
Where We Store Your Data
Our Services use cloud infrastructure to store your data securely:
- Database: PostgreSQL database for account information, generation metadata, and settings
- File Storage: Google Cloud Storage (via Firebase) for your generated content and reference images
- Backups: Automated backups stored securely with encryption
All data is encrypted in transit (HTTPS/TLS) and at rest. We implement industry-standard security measures to protect your data from unauthorized access.
Data Retention
We keep your data for as long as your account is active. If you delete your account:
- All data becomes immediately inaccessible from our Services
- Within 30 days, all data is permanently deleted from active systems
- Backups may retain data for up to 60 days for disaster recovery purposes, then are permanently deleted
We may retain certain data longer if required by law or for legitimate business purposes (for example, transaction records for tax compliance).
Your Rights With Respect to Your Data
You have the right to:
Access Your Data
You can access all your data through your account dashboard. Your generation history, reference images, and account settings are always available to you.
Download Your Data
You can download any of your generated content at any time. Simply click the download button on any image, video, or audio file you've created.
Delete Your Data
You can delete individual generations or reference images from your account. To delete all your data, delete your account from the settings page.
Correct Your Data
You can update your profile information and settings at any time through your account settings.
Object to Processing
If you object to how we process your data, you can stop using our Services and delete your account. However, some data processing is necessary to provide the Services (for example, we must process your prompts to generate your requested content).
How We Secure Your Data
We take security seriously. Here's how we protect your data:
- All data transmission is encrypted with TLS/HTTPS
- Data at rest is encrypted in our databases and file storage
- We use OAuth authentication through trusted providers (no password storage)
- Payment information is processed by PCI-compliant payment processors
- Regular security audits and updates
- Staff access to data is limited and logged
While we implement strong security measures, no system is 100% secure. We'll notify you promptly if we detect any unauthorized access to your data.
Children's Privacy
Our Services are not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If we learn that we have collected personal information from a child under 13, we will delete that information as quickly as possible.
Changes to This Policy
We may update this policy from time to time. When we do, we'll update the "Last updated" date at the top of this page. If we make significant changes, we'll notify you by email or through a notice in our Services.
Your continued use of our Services after a policy change means you accept the new policy.
Data Requests and Privacy Concerns
If you have questions or concerns about your privacy, or if you'd like to:
- Request a copy of all data we have about you
- Request deletion of specific data
- Report a privacy concern
- Exercise any of your privacy rights
Please contact us through our help page or send us an email. We'll respond to your request within 30 days.
Law Enforcement and Legal Requests
Reflet won't hand your data over to law enforcement unless a court order says we have to. We reject requests from law enforcement when they seek data without a court order. And unless we're legally prevented from it, we'll always inform you when such requests are made.
We may preserve or disclose your data if required by law or if we believe in good faith that it's necessary to:
- Comply with a law, regulation, or valid legal process
- Protect the safety of any person
- Protect our rights or property
- Prevent fraud or abuse of our Services
Questions?
If you have any questions about this Privacy Policy, please contact us privacy@reflet.ai
This policy is adapted from Basecamp's open-source policies.
We believe in transparency and respecting your privacy, just like they do.